Colour Deficiency & Colour Blind Solutions
Until now, there hasn’t been a true medical device for colour blindness. That’s finally changed.
A new option is here for people looking for real colour vision support, clearer professional guidance, and practical next steps.
A New Clinical Category: Medical Device Solutions for Colour Vision Deficiency
The Genetic Reality
It is genetic. Inherited through our chromosomes, it has always been a fundamental part of the human condition. For decades, colour vision deficiency was something we simply identified and explained and then left unaddressed.
Moving Beyond Awareness
What is changing today is our response. We are moving beyond mere awareness and into decisive action. For the first time, colour vision deficiency is being approached as a specific clinical category with a tangible solution - one supported by rigorous science and backed by a recognised medical device framework.
Why the Shift Matters This evolution redefines the conversation entirely: From: “There is nothing that can be done.” To: “There is now a solution we can offer.”
The Patient Experience
It also transforms how patients perceive their condition. Instead of a limitation to be quietly accepted or even stigmatised, it becomes:
Acknowledged
Understood
Supported
This is about elevating the standard of care—not by attempting to redefine the condition, but by redefining what is possible for those living with it.
The Clinical Advantage
For clinicians, this opens the door to: A credible, evidence-led solution rooted in optical science. A new layer of patient care that extends far beyond basic screening. A service model that aligns clinical integrity with practice grow
Differentiate Your Practice with a True Colour Vision Specialist Service
The Opportunity for Innovation
When you combine cutting-edge technology with the momentum of a new clinical category, you create true differentiation. Historically, colour vision deficiency has been overlooked tested, noted, and then frequently left without a clear pathway forward. Today, with evolving solutions and smarter screening tools, practices have a unique opportunity to completely redefine that experience.
Beyond the Eye Test
This is not merely about adding another diagnostic step; it is about leading a new standard of care. By integrating this service into your practice:
You introduce forward-thinking technology that offers a "wow" factor patients have never experienced.
You spark curiosity and engagement, turning a routine visit into a memorable conversation.
You position your team as specialists in a vital area of vision that most competitors ignore.
Clinical Care Meets Human Impact
The true differentiator isn’t just the technology—it is the empathy behind it. Many patients with colour vision deficiency have spent years adapting quietly, often unaware of the vibrant details they are missing. Others face daily frustrations they have never been able to fully articulate.
When you acknowledge those challenges and provide a tangible solution, you do more than dispense eyewear—you build immediate trust and empower the patient. This is the intersection of clinical excellence and profound human impact.
A Strategic Advantage
From a business perspective, the logic is compelling:
A distinct clinical identity in a saturated market.
A specialist service that naturally generates word-of-mouth referrals.
A clear pathway that converts awareness into action and appointments.
Practices that embrace this shift won't just offer colour vision testing; they will become known for something much larger: restoring the full spectrum of the human experience.
Differentiate Your Practice with a True Colour Vision Specialist Service
The Impact Starts Outside the Consulting Room
The real opportunity for differentiation begins long before a patient enters your practice. It starts in the community by supporting headteachers and primary caregivers with a simple, accessible screening solution that identifies colour vision deficiency (CVD) at the earliest possible stage.
Currently, this is a significantly underutilised pathway. Thousands of children progress through their education unaware that they perceive the world differently, a factor that silently impacts their learning, confidence, and future career trajectories.
Positioning Your Practice at the Centre
By introducing a streamlined screening pathway at the school level, you position your practice as the primary authority in that journey. This approach is powerful because it solves multiple problems at once:
Schools and parents gain immediate clarity and early awareness.
Children are identified proactively, preventing years of undiagnosed struggle.
Your practice becomes the natural, trusted destination for clinical assessment and support.
The Specialist Referral Ecosystem
This strategy creates a seamless, logical flow of care:
School Screening → Parent Awareness → Practice Referral → Specialist Solution
For your practice, this is more than just another clinical service; it is a true point of differentiation. You are no longer merely offering routine eye examinations. Instead, you are:
1. Leading a community-based health initiative.
2. Building long-term relationships with local schools and families.
3. Creating a consistent pipeline of highly relevant, motivated patients.
4. Establishing yourself as a definitive Colour Vision Specialist.
The First-Mover Advantage
By addressing a challenge that most practices are currently overlooking, you move beyond competing on price or convenience. The practices that move first in this space will stand out for one simple reason: they offer a level of specialised care that others simply do not...
From Screening to Solution: Turning Colour Deficiency into a Patient Journey
The Digital Evolution of Vision Care The future of colour vision care is evolving from basic detection toward intelligent, guided patient pathways and AI-powered pre-screening is leading that transformation.
Historically, tools such as Ishihara plates have served as a binary pass/fail screening mechanism. While effective for initial identification of red-green deficiencies, they frequently stop short of providing granular data or a definitive clinical next step. This is where modern, AI-driven pre-screening fundamentally redefines the process.
The Power of AI Integration
By digitising and enhancing traditional Ishihara-style testing, AI now empowers practices to:
1. Execute rapid pre-screenings in under 60 seconds via mobile or tablet.
2. Identify specific patterns and severity levels that extend far beyond a simple "pass/fail" result.
3. Flag high-intent patients who would benefit most from immediate clinical assessment.
4. Intelligently segment patients before they even step into the consulting room.
Optimising the Clinical Workflow
This digital-first approach creates a significantly more efficient and valuable workflow for the modern practice.
For the Clinician, it delivers:
1. Optimised chair time: Ensuring the specialist's time is spent on high-value consultations.
2. Pre-qualified patients: Engaging with individuals who are already informed and motivated.
3. A structured referral pathway: Moving seamlessly from initial awareness to a prescribed solution.
For the Patient, it provides:
1. Instantaneous feedback: Removing the anxiety of waiting for results.
2. Objective clarity: A deeper understanding of their unique visual condition.
3. Empowerment: The transition from identifying a "problem" to discovering a tangible solution.
Instead of colour vision testing being a "dead-end" diagnostic, it becomes the catalyst for a life-changing journey
Example of an email to a dispensing optician
- Why the product exists
- COLORON was created because there has not been a practical Class I medical device lens solution that optical practices could confidently use to help patients with colour vision deficiencies.
- As we know, the Ishihara test is mainly a screening tool for red/green colour deficiency. COLORON goes further by helping identify the correct lens solution for the individual patient.
- Simple diagnostics and dispensing
- The diagnostic process helps indicate which COLORON lens should be dispensed.
- This means you do not need to hold a large bank of lenses in practice.
- To do this properly, we recommend having the trial set available in the optometrist’s room. In practical terms, that is really all you need to get started.
- Optional demonstration pairs
- Should you want to go further, you can have four pairs of lenses made up for demonstration or patient experience purposes.
- The lenses cost the practice
- We recommend they are sold as a pair for a minimum of, with the frame and any ophthalmic lens element added on top where required.
- The product can work particularly well with a clip-on frame solution.
- Immediate local opportunity
- We already have a child locally, from a local school, who requires dispensing for this type of solution.
- However, this is not only for children. There is also a strong adult market, particularly among people who may have lived with colour vision deficiency for years without knowing that a practical solution exists.
- Practice growth opportunity
- This can become an additional pre-test or supplementary service while patients are waiting to go into the sight test room.
- As a specialist practice, you would also be listed on the COLORON website, helping to position CIO Optometrists as a local specialist and bringing more relevant traffic and enquiries into the practice.
- The family multiplier
- One of the most exciting parts of this product is what happens after diagnosis.
- Once someone is identified as having colour vision deficiency, they are given access to the app, which allows them to engage their wider family.
- Because colour vision deficiency often runs through families, this helps the patient do some of the “heavy lifting” by encouraging relatives, particularly on the mother’s side, to get checked too.
- This can naturally bring new patients into the practice.
https://www.opticianonline.net/content/news/colour-vision-lenses-rollout-aims-to-close-gap-in-uk-optical-care
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Colour Deficiency & Colour Blind Solutions
Looking for colour deficiency and colour blind solutions? You’ve found the right place.
Discover practical help, clearer guidance, and specialist support for people living with colour vision deficiency.
